Welcome back: introducing Atlas by Victory

Atlas has been a familiar name on British holiday parks for more than 50 years. For many owners, it was their first holiday home. For others, it was the name on the home their parents or grandparents owned, somewhere they spent school holidays and weekends away long before buying their own.

Founded in Hull in 1973, Atlas built a loyal following among holidaymakers, park owners and dealers across the country. When the original business ceased trading in 2025, there were plenty of people who hoped to see its familiar models return.

We’re pleased to say that return is now underway, as Atlas by Victory.

The Chorus & Festival holiday homes and Wisteria holiday lodge are the first models to join the collection, with more in the pipeline. Both are available to view at our East Yorkshire showground.

A future for a familiar name

There’s a lot of affection for Atlas. Over five decades, its homes became part of family life, with some owners choosing the brand again when the time came to upgrade.

That loyalty was an important part of our parent company Rix Group’s decision to acquire Atlas’s intellectual property, including its model names and designs, along with some plant and equipment.

The acquisition gave us the opportunity to bring selected models back into production, supported by Victory’s design and manufacturing expertise.

It also brought together businesses with a shared connection to the area. Atlas began in Hull, Victory is based in Hull and Rix Group is a family-owned business with roots in Hull stretching back more than 150 years.

For us, there was a good reason to build on that history. Atlas was a name customers still wanted to buy, and early conversations with our dealers and parks showed enthusiasm for its return. Through Atlas by Victory, we can give those customers more choice and introduce the models to people who may never have considered them before.

Welcome back to the Chorus holiday home

The Chorus returns with a comfortable, welcoming interior and a practical approach to holiday living.

Its open-plan layout brings the lounge, kitchen and dining area together, keeping everyone connected throughout the day. You can make breakfast while the rest of the family gets ready, sit down for a meal together or settle into the lounge after a day out.

Freestanding sofas give you room to relax, while large windows bring natural light into the living space. Warm wood finishes, soft furnishings and natural tones create a homely feel without making the room feel busy.

In the kitchen, soft green units sit alongside wood-effect cabinetry, with useful storage and worktop space for preparing meals. The freestanding dining table is close by, ready for breakfast, an evening meal or a board game when the weather keeps you indoors.

The bedrooms continue that practical approach. The main bedroom includes built-in wardrobes and a dressing area, while the twin room has its own wardrobe and overhead storage. There’s space to put things away properly, particularly useful if you’re staying for longer or keeping clothes and essentials at your holiday home.

With a choice of two and three-bedroom layouts, you can consider how much room you need for your household and any visitors. Perhaps it will usually be the two of you, with grandchildren joining during the school holidays. Or perhaps every bedroom will be spoken for each time you visit.

The Chorus gives you options to explore, whether you’re looking for your first holiday home or thinking about replacing your current one.

Explore the Chorus holiday home

The Wisteria holiday lodge returns

Joining the Chorus in the Atlas by Victory collection is the Wisteria holiday lodge.

For anyone considering lodge ownership, its return offers another model to add to the shortlist. Existing Wisteria owners may be curious to see the current home, while others will be discovering the name for the first time.

Choosing a lodge is a considered purchase, and we know there will be plenty of questions along the way. You might already have a pitch in mind and want to understand your options, or you may still be deciding which park and home would suit you best.

Our team can talk you through the Wisteria’s current layout and specification, explain the options available and help you find out more about buying through a park or dealer.

You can also step inside the Wisteria at our East Yorkshire showground, where it’s available to view alongside the Chorus.

Come and see both at our showground

Photographs and floorplans are a useful starting point, but a visit lets you get a much better feel for a holiday home.

The Chorus & Festival holiday homes and Wisteria holiday lodge are available to view at our East Yorkshire showground, giving you the chance to explore the first Atlas by Victory models in person.

Have a proper look around, try the seating, open the cupboards and see how the rooms flow. You’ll soon get a sense of whether a layout works for you and which details matter most.

Our team will be on hand to answer questions about the homes and explain the next steps. You’re welcome whether you’re ready to buy or still working out what you want from holiday home ownership.

If you already have a park in mind, bring those details along. If you haven’t found one yet, we can help point you towards our park and dealer network.

Start your own Atlas story

The Chorus, Festival and Wisteria are the first models in the Atlas by Victory collection, with more already in the pipeline.

We’ll share the details as each model is ready, including photography, layouts and specifications, so you can see how the collection is developing.

We’d also like to hear from people who have owned or enjoyed an Atlas over the years. Which model did you have? What did you like about it? Is there a particular name you’re hoping to see return?

Those experiences are part of the brand’s history, and we know there will be plenty of stories among our customers.

Victory holiday homes and lodges are purchased through parks and certified distributors. They can advise on available pitches and the complete cost of ownership, including transport, siting and any selected options.